Versace Collection traces its origins back to 1991 with a range initially intended exclusively for men, and focused on the American market, where it achieved immediate success through its combination of formal styling and fashion appeal. The reception of Versace Collection was positive and immediate, leading to widespread distribution throughout the rest of the world.
In 2009 under the creative and stylistic direction of Donatella Versace, the Versace Collection for Women was launched, also produced and distributed by Versace S.p.A.